Rick Hill Studio
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Wacky Inflatable Tube Men Retirement

ABOUT:

Autotrader was looking for unique ways to connect with their existing customers and to showcase all their site features. Our idea: “Hey dealerships, if you use Autotrader’s features, you can retire those wacky inflatable tube men on your lots.” So here’s a fun concept showing those wacky tube men in retirement. Who knew they liked fishing…

CLIENT:

Autotrader / writer: Bruce Behrens / Designers: Mikey Cormier, Mark McEnaney, Mandy O’Neal

MEDIA:

360 Thinking, Videos, Digital, Event, POP, Social

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